My opinion
Nice = pleasant; agreeable;
Jerk = an unlikable person especially : one who is cruel, rude, or small-minded
The Truth is not always pleasant or agreeable, but it is also not cruel, rude, or small minded.
It's true that promoting men being jerks does promote a form of patriarchy. If all the men decided to be cruel and rude to our women we'd have patriarchy overnight... just kinda a Saudi Arabian one I think. Maybe they do bite their lips under their veil, but I think it's missing a key component of what we want to convey in the memes. The connotation of the word Jerk sure hits in the area of "Strong, Dominant, Confidant", but in a purposefully negative way that I don't think is helpful.
my 2 cents.